Wednesday, March 26, 2008

Twitter and Learning

So its been nigh 2 months since my last post. Enough said.

I have not given up on blogging, but have been overwhelmingly busy more or less implementing the cool stuff we've been talking about for months.

So here is something crazy. Twitter. I'm sure several of you have used it, I do on a regular basis. Though, there are times I question the value of Twitter and what it does for people.

The value of Twitter may not have been fully realized yet though. Besides live Twittering events, and general public-IM, Twitter may have a hidden value to those of us in the learning space.

I was thinking about this this morning and was about to type my idea into our wiki but I though why not socialize this via my, now dusty, blog.

The basic premise of Twitter is to let people know what you are doing, thinking, eating, etc. Essentially for those of you who do not know, Twitter is a tool where you just type in anything in 140 characters or less and its is broadcast out to everyone. People who are specifically subscribed to you in Twitter will see you're message appear in their time line. At which point, you can quickly reply to it if you so choose.... or simply let everyone know that you're having a Coke.

So how does this even remotely apply to learning? Well think about it a second.
  1. Twitter has a number of 3rd party application, ala Snitter, that sit on your desk top and allow you to quickly access Twitter via APIs.
  2. Twitter allows you to subscribe to anyone else on Twitter
  3. Twitter allows you to broadcast yourself to anyone following you
  4. Twitter allows you to "favorite" a Tweet (a twitter post).
Those 4 things make it rather pervasive. So, if you're at your desk and you have just figured out something challenging or have a great little knowledge tidbit you want to share. You can click the window type it out and fire it off. Anyone else finding this valuable can then favorite that little tidbit and access it later!

Clearly it isn't the end all be all solution but hey it could work!

How do you think you could leverage Twitter in your learning organizations?

Wednesday, January 30, 2008

Push them into it: Forced Participation

Greetings Folks,

So that title is perhaps a bit provocative and maybe just a bit over the top.


The basic premise however, remains sound. A system made to collect; catalog and harness the knowledge of your employees as they move about your organization will not succeed if people do not participate within the system.

Due to data privacy concerns, no matter how intelligent you design the system to capture the data, people will have to opt into it or it could be a serious detraction when attracting fresh talent to the organization. So how do you encourage the use of said system?

I recently began playing with the build-your-own social network platform Ning. I built a whole community surrounding Learning2.0. (you can check it out by going to learning2dot0.ning.com if you want) but, the point is that, shockingly, no one has joined it!

Seriously though, the reason no one uses it is because no one knows about it. Getting people to use any new system is primarily a marketing exercise. Here is a very common approach to getting people to use anything new. Many times, implementation teams will use a few of these concepts but the best results occur when you use them all.

  • Advertise the system to your employees! Leverage:
    • Email campaigns
    • Brown Bag lunches.
    • Blogs, Discussion Forums.
    • Company Intranet or Portal advertising.
  • It needs to have C-level sponsorship and endorsements
    • CEO should be aware and support it.
    • CLO or COO should be the primary driver behind it.
  • It needs to be tied to their personal income.
    • Set solid metric for expected participation. (3 flagged items per day?)
    • Include it in job specific goals.
    • Set metrics for usage. (read 2 entries a day?)

These methods won’t exactly force them to use it, but it will go a long way in encouraging they do.

As always I encourage your thoughts and comments.

- Matt

Wednesday, December 19, 2007

Connect your retirees to everyone

Greetings again,

I hope everyone is having a great Holiday season thus far. Its been quite hectic for my family as we recently had our car smashed into by a van. All the same, best wishes to all of your families this season from mine.

So, I thought I'd tackle what seems to be a relatively easy concept of the 4 prior bullet points, then make a comment on an article I read about the biggest disappointments in technology for 2007.

So, the bullet:
Connecting retirees to everyone - (Before they leave AND after they are gone and we'll make it worth their while)
Lets break that statement down.

Connect retirees to everyone - simply put, we develop a social network (easy enough to do today) and allow them to connect with whomever they need to connect with. More accurately, as they will be retired or very busy, let others who need to connect with them easily find them and connect to them.

Consequently, this should be a basic corporate tenant. Let your employees connect with one another in anyway they see fit. In addition, provide them the tools with which to do so. For our uses, much of this hinges on the tool we put together in the previous post. Identify, label and track your experts. Then allow stakeholders to follow and engage them.

Facilitating this connection will save time and money for your organization as well as help build your future leaders.

So finally, the last part of that statement: "And we'll make it worth their while". That is mission critical to the success of this system. Tapping the knowledge of retirees after they leave the workforce will become difficult at best. Yes, you'll probably have some small percentage of people who would stay involved for free, however that is the exception, not the rule.

My suggestion would be to set up a reward system(cash or "stuff" preferably) based on the quantity and quality of the information provided by retirees.

You can manage this any way you choose but I'd recommend the following:
  • Pay them for posts that rise in "helpfulness" above a certain threshold.
    • You could determine this via user rating or subjectively via a community manager.
  • Pay them some nominal fee for being "online" or available to answer emails / questions
    • Let them keep their Blackberry for free! pending they answer communications that come to it
    • Push questions their email address (let them keep their corporate one or set up an alumni address (i.e johndoe@IBMalumni.com)
    • Pay them for being "logged in" to your social network
  • Pay them for blog contributions. Maybe they could be part of a group blog around their prior job function? Pay them for posts and comments.
These are just a few ways to compensate them. They aren't going to expect a full salary and if you make it convenient they can respond via their Blackberry from the 15th green or from the beach.

You will also have to accept that some of your top performers are just going to be done when they retire and want nothing to do with you anymore. No amount of money can bring them back! For this reason, you want a system in place gathering their knowledge prior to them leaving.

Please enhance the above with comments!

Finally, I was asked comment on the 13th point of this article. For the most part, its true. The social media market is HUGE. Guess what? This space will get even more crowded before it starts to consolidate.

Everyone wants a piece of the potentially rewarding pie. I agree that, as in all types of technology, the vast majority will die a .com death but there will be some winners. The most important point was that all we've seen from providers(as far as innovation) is the same old thing over and over. Features like cooler looking widgets and faster/better sheep throwing.

My 2 cents? I think you'll begin to see innovation in the space start to take shape not in the form of "cooler blogs" but in how Web 2.0 tools are applied. Applying the concept of social media, crowd sourcing and collaborative content to real business problems and bring folks together for the common good of their organization.

What we are discussing here is just one of many potential ways, albeit a good one, to apply social media. This isn't going away despite what many deem to be a fad. It is the way the NET Gen will do business and life at least until the next technology wave comes around.

Have a great Holiday!

- Matt

Monday, November 12, 2007

Please Save the Knowledge!

Try this on for size:

People are not your most valuable asset!
The things they know and the way they learn and apply what they know are.


Right? I'm talking about knowledge and hows its applied. You might say, "True, but I need the person to do that for me." Maybe not.

So, I'm about to begin a series on ways we can use "2.0" to save the knowledge from folks transitioning out of our organizations.

There are a heck of a lot of approaches to this end. Some approaches exist and some are highly theoretical at the moment. As I see it, so called "transition" folks fall in to one of three categories.
  1. Retirees
  2. Voluntary Emigration (employee left on their own)
  3. Involuntary Emigration (employee was asked to leave)
While harvesting the useful knowledge from non-retiree emigrants is an interesting business problem, based on the feed back from Learning 2007 and from other discussions in the field, tapping retirees is the more pertinent topic these days. (and by the way I think we will design a system to do both at the same time!)

So, I suppose the place to start is by identifying what problems the system should solve.
  1. When employees retire, they take with them valuable knowledge and experience
  2. Contracting retired employees back only delays the problem of lost knowledge
  3. New hires seldom benefit from working with the senior ranks of the company
There is a system that can fix this. Wait before you think of it, NO its not a community.

O.K. I lied, it is a bit of a community but tossing a blog at this problem isn't going to solve it. If it were that easy, it'd be done by now. In addition, just connecting people to people won't solve it or SelectMinds.com would be rolling in money.

Nope the solution doesn't exit yet. At least not as a whole.

A working system will solve the problem by:
  1. Connecting retires to everyone
    • (Before they leave AND after they are gone and we'll make it worth their while)
  2. Capturing valuable knowledge intelligently
    • (i.e recognize each interaction they have, what is is, who its with and catalog it)
  3. Tap their daily life quietly and efficiently
    • (let everything they do be a contribution, each time they type an email give them an easy option to capture that experience into "teachable moment")
  4. Push them into it
    • (make them do it, force them, and above all make it easy and seamless)
Lets kick off by exploring those 4 bullet points. No it doesn't yet discuss the delivery of this "captured" knowledge to people who need it or a less web based approach of juniors spending meaningful time with seniors. However, its a start. Next time, we'll begin blowing this out into a system.

Thursday, October 25, 2007

Learning Changes: Learning 2007 recap

Good evening gang, (including anyone new from Learning 2007)

So, I had the privilege of attending Elliot Masie's Learning 2007 as you may have noted from the last blog post.

I neglected to say it in my previous blog but there is something fundamentally wrong about being "lectured" about the wisdom of crowds! It was veritably shameful really. At one point, I had the mic in hand to make a comment and I was verbally trampled for 5 minuets as the guy kept on lecturing. Needless to say, I had no comment after that.

Well, if you want a recap of what went on, you can browse www.learning2007.com as well as http://www.learningwiki.com to get an idea.

So the questions are:
  1. What did I learn.
  2. How does it apply to what we discuss
Well, I learned a lot. Some of the key notes including Don Tapscott, Dan Pink and OF COURSE Bobby Flay all had insightful things to say about learning and how the mind works etc. Dan Pink intrigued me enough to buy his book A Whole New Mind. After I read it I'll discuss again what I learned.

My purpose for going what several fold. I, of course, went to support my job function, but as a personal goal, I went to really "test drive" the idea of Learning 2.0 with some real training professionals. Here is what I found.

  1. Training professionals have a great desire to capture and more so facilitate informal learning. You know that peer to peer over the cube stuff I talk about frequently.
  2. They are VERY scared about the retirement of the baby boomers and how that will impact their talent pools.
  3. Community and Knowledge Management, shockingly, are not necessarily connected. (I know they aren't quite the same but in Learning 2.0 they certainly complement one another)
  4. People loved our definition of Learning 2.0
  5. Few people are driving towards developing a full Learning 2.0 solution. Further more, those that are, are selling it poorly!
So how does does that apply to what we discuss? Well, I think it gives us the opportunity to explore a few new avenues of Learning 2.0.

I'll put it to a vote. Should the next blog post talk about:
  1. The ideal learning 2.0 system.
  2. Using learning 2.0 to supplement / relieve the stress of baby boomer retirement?
  3. The challenges of getting people to use a learning 2.0 environment.
  4. Q/A about the Learning 2007 conference.
You guys decide! We'll cover them all, you can just pick the order.

Tuesday, October 23, 2007

Cutting Edge from Learning 2007!

As I post this, I'm listening to John Abele from Boston Scientific speak about "The Wisdom of Crowds".

Thus far, nothing "earth shattering" has been laid out regarding Learning 2.0 or Web 2.0 at least in this session. Currently they are talking about "polling the crowd" via audience response systems.

As it turns out, our definition of Learning 2.0 is actually being received quite well! I've run it by several "learning colleagues" and they seemed both interested and intrigued in our blog project. I suspect we'll get some "inflow" of lurkers into the blog with in a few days.

I'll post a follow up to this post in short order and detail some of the learning highlights such as speakers, books, sessions etc.

Oh and just in case a few of you were wondering, Bobby Flay delivered a great speech.
I"ll post some pictures / video soon.

Monday, October 15, 2007

Blog Action Day

Gang,

Today is blog action day!

The theme? Draw attention to the environment. My little tidbit would be this spot of advice.

Check out Planet Earth (HD if you have it). It is a fantastic documentary about the earth and how amazing it is. Its about 8 hrs long but it provides an in depth look into seldom seen places on earth.

In addition to stunning shots it also drops substantive hints about what "We" are doing to the environment and to our planet.

If we don't act soon, the only way to see these natural wonders will be on DVD. So in short, do yourself a favor and and "learn" something about what you can do to help our planet.

- Matt